Trevor Antley

Digital Marketing & SEO Professional

Tag: images

SEO & CLS: Mastering Cumulative Layout Shift for Core Web Vitals

Cumulative Layout Shift (CLS) is an important SEO ranking factor and a foundational metric for Google’s Core Web Vitals. CLS measures the stability of content on a website as a page loads. High CLS scores indicate a disruptive user experience (UX) because page elements shift unexpectedly. The significance of CLS lies in its direct impact
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Image SEO: Essentials & Best Practices

Images are pivotal to SEO. Every basic SEO strategy should include guidelines for on-age image optimization best practices. Well-optimized images can enhance a website’s visibility, increase user engagement, and improve search engine rankings. SEO and digital marketing professionals must understand image optimization for a successful SEO strategy. Optimizing images enhances the user experience (UX) and
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